• smarketing
    What is Smarketing?

    Smarketing is strategic integration of sales and marketing to drive growth for a business. The objective of smarketing is to ensure that the sales and marketing teams have the same vision and cooperate with each other to...

    • Posted 3 years ago
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  • warm markets vs cold markets
    Warm Markets Vs. Cold Markets

    In sales and direct marketing terminology warm market and cold market are simply different types of a customer base a direct marketer or a salesman has. Warm Market A target audience with whom you have interacted earlier...

    • Posted 3 years ago
    • 0
  • A Tech Savvy City Sells Computers on Streets!!!

    For everyone who thinks that Bangalore is an IT richies’ city, wait a moment. You got to read this. It is about the other side of Bangalore. This post is dedicated to the legendary ‘Flea Market’ or...

    • Posted 5 years ago
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  • sales and business development
    Sales and Business Development Explained

    Today I am going to attempt and put the very common question, “What is the difference between Sales and Business Development?”, to rest. There have been instances where organizations have both sales and business development as different,...

    • Posted 5 years ago
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  • What is the difference between Sales and Marketing ?

    As it can be seen Sales and Marketing are two different functions, but the objective at large is same. Both the functions go hand in hand. Sales depends on Marketing, for creating awareness about the product, which...

    • Posted 5 years ago
    • 0