- What is Attribution in Marketing?Posted 3 years ago
- Best Global Brands of 2013Posted 3 years ago
- iOS 7 and the Apple GeekPosted 4 years ago
- Top 3 Reasons to Implement a Distributed Marketing Management PlatformPosted 4 years ago
- Public Relations Dictates Your Reputation In The Online WorldPosted 4 years ago
What is Megamarketing?
A term coined by the marketing guru Philip Kotler, megamarketing refers to the marketing efforts of a firm to manage elements of the firm’s external environment. These external elements include various governments the firm deals with, the...
- Posted 3 years ago