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  • The 6 Primary Advantages of Team Building Activities

    The 6 Primary Advantages of Team Building Activities

    The employees of an organisation are its true assets; without them, organisations cannot achieve true success in a world where customers and clients want to be associated with brands as well as businesses. In fact, it is the employees who bring in customers, working hard to retain their loyalty and drive sales for the company […]Read More »
  • 5 Metrics For Facebook Beginner’s To Follow

    5 Metrics For Facebook Beginner’s To Follow

    Facebook can be an incredibly powerful tool, no marketer will argue with that. But while many businesses see Facebook as a way to reach potential customers, the truth is Facebook serves as an perfect platform to generate brand awareness, not necessarily focus on conversion and revenue generation. We use Facebook as a megaphone to our […]Read More »
  • How To Effectively Carry Out Your Online Business

    How To Effectively Carry Out Your Online Business

    There is a point of time in every individual’s life when he wishes to attain success in life. There are various ways to get the uplift as there are many working areas. One of them is ecommerce development in the online business which is essential and needs continuous effort. Within this business, there are a […]Read More »
  • Why Content Marketing Will Always be Important

    Why Content Marketing Will Always be Important

    Without a doubt in this SEO professional’s mind, content marketing isn’t a fad. It isn’t going anywhere, and it’s a must for your business. Here are a few reasons why content marketing isn’t going anywhere. Yes, the dust always appears to settle on all things web-related; from methodologies to the very tools we execute them […]Read More »
  • The New Metrics for Success in Software Development

    The New Metrics for Success in Software Development

    Understanding and measuring the success of any given software development project has always been a tall order for most businesses. The now almost defunct “waterfall delivery model” for software development had a handful of metrics which were somewhat easy to track and report on; once known as the “iron triangle” by Forrester, these metrics were […]Read More »
  • The 3 Pillars of Digital Marketing

    The 3 Pillars of Digital Marketing

    Digital marketing continues to grow in significance within our increasingly digital world. Traditional marketing techniques and strategies remain important, but as more and more aspects of our everyday lives move online it is no longer feasible to ignore digital marketing tactics. Particularly, there are three areas of digital marketing that virtually every business must address. […]Read More »
  • Biggest Business Mergers & Takeovers in History

    Biggest Business Mergers & Takeovers in History

    Throughout history, large companies have been bought and sold for huge sums of money. However, many people believe that the biggest mergers & takeovers have come more recently in history as tech companies have become well-known for big name mergers. The only way to accurately compare deals throughout history is to convert them to current […]Read More »
  • How to Optimize Transactional Emails for Ecommerce

    How to Optimize Transactional Emails for Ecommerce

    As an online retailer, you probably already know that email marketing is one of the most cost-effective forms of digital marketing that you can invest in. You may even diligently compose newsletters to send to your email subscribers every month, encouraging them to shop with you again and keep your brand at the top of […]Read More »
  • Risks of Over-Focusing on Social Media Marketing

    Risks of Over-Focusing on Social Media Marketing

    This is a guest article by Jenny Hahn, who writes about why you shouldn’t lose touch with real world marketing efforts in favor of online or social media marketing. If you’re a small business owner struggling to get one foot in the door and grab a bite of the market, chances are you’ve already been […]Read More »
  • How Social Media is Helping Online Casinos

    How Social Media is Helping Online Casinos

    There was a time when you actually had to visit a casino (preferably in Vegas) to gamble away your money. But then came the internet and like everything else, gambling also went online. Online casinos started to become popular in the 1990s. Over the next two decades the online gaming industry in general has exploded into […]Read More »

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