Affiliate Marketing FAQ

Featured Image Affiliate Marketing FAQ

Affiliate marketing is one thing that has continually increased despite projections and predictions that it will end soon. Business owners, as well as self-employed businesses, have discovered that they can’t engage in their promotion all alone. Thus, they created a means for those that can do these adverts for them to make some amount of money while they themselves are focused on other things.

Nonetheless, affiliate marketing can be tricky for newcomers. It has so many facets to it that anyone who wants to engage in it must be ready to sacrifice their time, money, and energy for a long while before they begin to make sales.

Affiliate marketing demands more than your attention, it also requires that you build a brand around other’s brand. To do this, there are certain steps you might need to take before you get your desired result.

As a matter of fact, you can’t just apply for affiliation when the company doesn’t trust you to be the right influencers for their products. Many of these things have been answered in the FAQs below. These answers were succinct and concise that you don’t have to burn the midnight oil before you get the answer. This is not to dispute that education in this business is essential.

Yet, with these answers, the foundation for a great business is set. You can easily explore more aspects without worrying you will make mistakes. Of course, you will make mistakes, who doesn’t?

But these mistakes wouldn’t be like someone that hasn’t gotten this information. So, hold on to your boots as you read through the information below. While some of the answers are not new knowledge, some of them are specifically directed at other things. So, for you to be on this page, it means one of the specific questions has led you here, and you will be truly informed.

Frequently Asked Questions

Starting affiliate marketing is mostly done with the mindset that you are ready to market a type of business you want to get involved in. This understanding will help you scale through all the red tapes and beat different competitors who are trying to sell the same service or product to their clients. The major steps are:

  1. Selecting The Right Affiliate Network: When selecting one, it is proper to go with an organization that will be truthful to you and your buyers. Selecting the right affiliate marketing network will save you a lot of money, time, and energy.
  2. Choose A Niche: This is where you can be a king. You can’t be erratic about your choice. Like the smart goals requires, it must be specific to a certain need. Nothing in this world beats the chance to get someone that knows about a specific topic through and through. When you select a niche, you will make sales.
  3. Test: Whenever it is affordable, you should try to get the product before it is being used. Anyone that sees this will be eager to learn from you about the product.
  4. Traffic: There’s no reason to create a page for people to buy a product and not actually direct them to the page. Traffic is essential for any sales. Without it, you are simply wasting your time.

Starting an affiliate marketing blog is simple as long as you have the time or the money to handle it.

  1. Blog or Website: If you are tech-savvy, you will realize that all you need is to buy a domain name and hosting, but if you’re not one, you’ve got nothing to worry about. You can outsource it to different sites available that provide such business.
  2. Industry and Niche: The next step is to select an industry and then select a niche, which is as simple as deciding you want to go into the education industry. Then, niching down is you selecting firstly picking a general niche like educational resources. You can still make it specific by selling just a pen. When you decided to sell a specific type of pen, then you are making your own unique niche. The same can be said for affiliate marketing.
  3. Signup at An Affiliate Medium: There are several affiliate marketing forum. The concept of affiliate marketing comes as a result of people's lack of ability to publicize on their own but are ready to part with their money the moment someone sells it for them.
  4. Select Products: Now that you have selected a niche, it is just proper to select products you will like to advertise on behalf of others.
  5. Content: It’s now your job to ensure you create contents around the product you are trying to sell. You can opt for things like reviews, tutorials as well as email marketing.
  6. Optimization of The Page: You should do everything to ensure the page is getting traffic and ranking high on SERP (Search Engine Result Page).

Becoming an affiliate marketer without a website is like a vendor that knocks from door to door making a sales pitch, which is simply different from the one sitting in the mighty office on that busy street. When you decide to be an affiliate marketer, here are things you need to do:

  1. Register: All you need in affiliate marketing is your desire and the link to get these products. When you have gotten the link, you can go everywhere, anywhere just to make sales pitch.
  2. Leverage on Existing Forums: All that is required for affiliate marketing is traffic, and probably more traffic because the more people see the product, the better for you. Leverage existing websites and forums by making a valuable contribution in the areas of your product.
  3. Social Media: This is a place you can sell products without a need to write much. With the newest algorithm of social media, you can easily make sales.
  4. Paid Adverts: On google, other search engines, YouTube, and other social media, you are sure to get traffic to your product if only you create content for these places and advertise on them. Ads are the most assured ways of getting traffic and that’s the major thing you need here.

Writing for Affiliate marketing might be really hard to create especially when you don’t have a format, but when you go about production in no time, you can easily garner people interested in what you want to say.

  1. Selling Your Truth: Story selling is becoming the best way of getting people to buy anything these days. Everyone is always putting up a defense as regards adverts to them. So, you must ensure you have created the best pattern and ways to handle this problem. Tell your personal truth about the product, indicating that you just tried the product or gone through it.
  2. Readers! Readers!: The thought of the readers should be the only thing on your mind whenever you are making a product. Let your readers be at the center of whatever you’re writing.
  3. Honesty Sell: At first, it seems as if you’re making a mistake by being honest, but when you let people know the truth about certain products, they find your review as the right one.
  4. Tell Stories: One of the best copywriting was about a bodybuilder that tells the story of how a man takes the crush of another man because of his muscular body. In retaliation, the offended person went out to build his body to get back his crush. Telling stories is sure to work every time.

Becoming an Amazon affiliate is something a whole lot of people would give all for. Yet, you can’t create things here in a vacuum.

  1. The medium of Promotion: Before trying to apply for an Amazon affiliate, you must have a medium you use to connect to people. It doesn’t necessarily have to be a website, it can even be a YouTube or mobile app as long as you can connect to your readers here, then you are good to go. 

Website- If you’re able to, then you can easily understand that a website is still the best way to make any affiliate marketing. The blog or website allows for the establishment of brands.

  1. Know Your Industry and Niche: When trying to be an affiliate marketer, you should endeavor to have an industry you will like to place your focus on. Then, here, you can make a niche off it.

Applying For the Product

To apply for the blog is the most important thing you would like to know here. The steps are simple:

  1. Visit the main page of Amazon Associates, then sign up.
  2. Work on your Associates’ Account. You will need to select the New Customer.
  3. Then, write the information requires. Include the name of the website or blog you’ve created for this.
  4. Include store ID, which is just like your Username.
  5. The next step will be to let them know how you intend to bring traffic to the website. You will need to include the range of visitors you get per time.
  6. As with every Amazon product, you will need to be verified through your phone number, where you will be called and given a 4-digit pin. 

Starting affiliate marketing on Facebook can be really easy. Marketing on Facebook can be easier than you think even with just the following methods:

  1. Use Your Personal Page: On your personal page, people will want to see what you are doing and it’s best to bring value to their walls. So, it’s better not to try to sell anything. When you post different updates, you will realize which one draws in more traffic. Studying the one that people find more interest in and continually improve it.
  2. Facebook Group: Another thing you and use to get yourself a Facebook group, which can be created by your or others but remember: your turf, your rules.
  3. Page: Creating one is very easy and won’t take all the time in the world. When you’re done, you can also use this for everything you ever hoped for.
  4. Ads: Facebook takes a lot of interest in the way people advertise through their different sites and won’t hesitate to help you push any advert forward as long as it meets their demand.

With affiliate marketing expanding per time, you should learn how to scale for that’s the only way you can easily get a job done without wasting your fund.

  • Goal Matters: Having a goal would definitely help you.
  • Automation Helps: You don’t need to pay people to get things done for you when there are several automatic ways of doing it. Some of them are:
    • Google Alerts: You can use Google Alerts for brands that have similar branding to yours. That way, you can easily get to know how people discuss them and use them also.
    • SERPs- Search Engine Result Page is as it is pronounced. The first pages always display pages with the right information for people.
  • Communicate: When you are accepting people to create affiliate markets for you, be sure to pass out the right information they need. Send them weekly or timely letters.

Qualifying for the Affiliate program might seem like a daunting task at the beginning but it’s always easy when you’ve done all the right things. Some of the things you can do are:

  1. Have a High Number of Followers:  You don’t necessarily have to have a website but knowing that you influence certain people will give you an edge over others. That’s why most websites will requires that you drop a link to your social media presence. 
  2. Show Your Enthusiasm: Another way you can easily get your affiliation off the ground is to understand that people are driven by a show of passion. You should do the same. Let them understand how passionate you are about what you’re about to do with them. 
  3. Presentation: When applying for any affiliation program, especially some of the popular ones, you need to show some level of professionalism and understanding of what you’re getting into. 
  4. Knowledge of Operation: Another way you might want to impress them is to show them you understand how their system works. This will guarantee that they are not just wasting their time on another set of people.

Super affiliate is one that makes more than his equal or others after directing people to get a product. To become one, you must:

  1. Understand Your Product: People love one that won’t have to show off his book knowledge before giving them insights into the product they need. If you truly want to become great at this, you should look out for ways you can always try to know the product you’re reviewing before going public with it.
  2. Be Unique: This works every time because uniqueness shows that you know your onions especially in the aspect you have chosen to promote products from.
  3. Build A Relationship With Your Vendor: In such a situation as this, you should endeavor to build a relationship with the person that’s the go-between or the creator themselves will keep you above others.
  4. Buyer’s List: You own nothing on social media, but what you own is your email list. This is something you can get through any automated seller.
  5. High Ticket Sale: What you can do is to go for products that will yield better commission after each sale.

Picking a niche doesn’t come easy but you can easily find one with the following steps:

  1. Research and Brainstorm: Ensure you have measured each niche and be sure that you are interested in this in such a way that when you research, you will see how each category would come out after a while.
  2. Check for Its Monetization: Here, your work is to ensure you check the worth of the niche because you will only waste your time if your chosen niche is not making the expected sales.
  3. Check Your Niche on Adwords: Before you dive in, ensure you have all the necessary information as regards your niche for that’s the only way you can be sure that you drive in sales and not just traffic. All you have to do is to use a keyword planner. When you’ve visited a site that does it, enter the information about your keyword. It will help you get ideas on the niche, the traffic, and the rate at which you can rank on this.

YouTube has proven to be a place that sees the influx of new content creators as well as viewers. Unlike other social media sites dedicated to socializing, YouTube is dedicated to only videos and this clear goal has put it ahead of everything.

The first step will be to be sure that you get an affiliate market that allows you to use them- some of these affiliate markets are targeted at people that have a reasonable amount of followers.

Using Videos

 You simply need to drop a review of a product here. One thing bloggers and vloggers do is to create content targeted at other topics and indirectly market certain affiliate products.

Putting The Link

After uploading the video on YouTube, which is very easy by the way, you then integrate the link in the post for the video.

Legal Disclaimers ETC

It is wise to let your readers and follower know beforehand that you are using affiliate links, this way their mind is prepared for whatever they see on the page.

The amount you can make from affiliate marketing is subjected to different factors, which won’t be handled in isolation you can work around those things yourself.

  1. Commission Are Mostly Low: When trying to make sales, note that the chance of making more money is based on the knowledge of the expected commission.
  2. Choices: When deciding how much you can make from affiliate marketing, you must realize your choice of product or niche can influence the amount you will get later on.
  3. Traffic: Without potential buyers clicking the link in their numbers, you’re simply wasting your time here and might suffer for it.
  4. Clicks: Your calculation should also cover the rate at which click the affiliate links.
  5. Buyers: If you can make an estimation of the people likely to buy the product, then, you should realize that there is no way you can outrightly decide the amount you can make.

Thus, the money you are likely to make from this product still lies in your decision and tenacity. Your publicity must be solid and airtight if you ever want to get enough money from affiliate marketing. 

How much money you can make on affiliate marketing is strung on various things that must be looked at as a whole.

  1. The Rate of Commission: You have to realize that the commission from these works is not much. So, it will be hard to easily make a decision. 
  2. Choice: What you select as your industry or niche will help determine what you make. Not only that, if your product has a lower commission rate but might have a better turnover, you can be sure that the amount you make can differ
  3. Traffic: You can’t act surprised if you are not making enough money when there is just not enough publicity for what you sell. When you realize that traffic is the essence of affiliate marketing. 
  4. Clicks and Buys: The amount you make in the long run will also be determined by the number of clicks you get on the good as well as the project sales on the product. 

Some of the best affiliate marketing program for anyone

  1. Amazon Associates: This comes first because Amazon is still one the biggest marketplaces in the world. Thus, getting their affiliation is not saying that you are redirecting people to a third party. The trust people have in this middle place makes it easy for you to pick from over 1-6 million products. More so, you have the chance to customize your links or ads.
  2. ClickBank: This is still regarded as the best. But for Amazon’s marketplace edge, people still find ClickBank as one of the most trusted places of getting an affiliate marketer. You have the chance to pick from the numerous varieties of niches. Moreover, the commissions are always high, making it easier especially with a lot of available resources that will help you in learning the rope.
  3. eBay Affiliate: eBay is also a marketplace and has the same edge as Amazon. Its massive variety of products and the trust built over time has shown how much it will be easier for people to use.
  4. Commission Junction: Now referred to as CJ Affiliate works like Clickbank, helping people make sales pitches of their businesses.

The percentage you get paid on products are always different and strung on the different things. Clickbank for one has products with higher pay rates. And you can see people selling on Amazon making between 40-80% of the commission. More so, some commissions are sold for over 200% now.

Nonetheless, it would be wise to look at some factors that might control what you get as a percentage. 

  1. The Industry: Choosing an industry and niche is something that many are yet to fully implement. When you go to places like music, movies, and ebooks, you have a lower chance of making sales at all. But the same cannot be said for health and finance products which are known for the high amount of money they are making per time. 
  2. Product Price: Even if you get 80% of the commission on a product of low price, you will only have to sell before you make enough money from it. 
  3. Organization’s Value On Affiliate Marketing: Before you opt for products, be sure to investigate their company’s value on affiliate marketing. Many companies do not put too much value on it and therefore give out a low commission. 

The simple answer as long as you do the right thing, but not within the next few months. To be a successful affiliate marketer requires more than a mere understanding of how to get the link and keep spamming people’s inbox or wall with information. It takes as long as you have gotten the following:

  1. Understanding The Real Value: What keeps people on any information page is their assurance that they will get something of value. Creating values take time, even if you have to outsource.
  2. Trust: How well they trust you will also give you an edge over others. If your review has always been honest, then you will not need to worry about being successful. You will only need their referrals.
  3. Right Publicity: Getting people to trust you requires that you also reach out to them to gain their trust. Trust is always earned and not suddenly developed and the best way to handle that is to ensure you publicize your brand as well as the product you have reviewed.
  4. 1000 Fans: This is a concept where it is believed that you have to know your customers and have people that are ready to buy anything you sell. The best way to build this is through email marketing.

Yes. You can make money from Clickbank. This is the biggest affiliate marketing company you can ever encounter. While Amazon might seem better than it, Clickbank has always portrayed itself as an affiliate company that allows people to sell their sales pitch.

This affiliate network has always been known for the trust it has built over time since its inception in 1998. This is the best place to get any digital product. Their platform is trusted because they ensure the people whose product is on their website are trusted.

With Clickbank, you can be sure to get:

1. High Commission: Most of the products on this middleman site has at least a commission of 7%. Their commissions are high and real. The reason they give this commission is that their products don’t usually need shipping or production.

2. Fast Payment: They can pay you weekly or biweekly unlike others that pay monthly.

3. They make it easy for newcomers to get whatever they want.

Affiliate marketers get traffic from any place with a digital footprint. They use different forms to make their sales pitch on behalf of the companies. Here are some of the ways they get traffic:

  1. Social Media Presence: Many of them post regularly on their social media pages, creating engaging topics and discussions that get them followers and also get their followers talking. They post on their Facebook pages, groups, and pages; Instagram posts, stories, and hashtags; Twitter trends, tweets, and discussion; Pinterest.
  2. Forums: So many people are regular on forums such as Reddit and always getting people interested in their discussions about their products. Some of these people answer questions on Quora or answer pages.
  3. Ads: Selling without an advert has always been a hard thing to do. Many people find it easy to pitch products because they place ads on Google, Youtube, Social Media, and everywhere.
  4. Email Marketing: Another thing these people have is the trust of their followers, who have given them the chance to keep informing them about their products.

Promotion on social media is divided into parts- Social Engagements and Paid Adverts

Social Engagements

These are the things you do to ensure that people are regularly finding your product interesting and this is the best way to handle that.

One thing you can is to ensure you post valuable content and not always sell every time. In fact, the best thing is to give, give, give, and ask. In other words, always aim for 80% value and 20% sales pitch. You want to be sure they are doing the right thing here.

You will need to use hashtags as well as tag people. Engage in group discussions for Facebook, which is the major site that allows that. Then, you can also engage in discussions that will show your knowledge about the discussion.

Paid Adverts

 Your promotion on social media is easy. Since Facebook acquired Instagram and Whatsapp, they have been making changes that will enable people’s promotion. In recent times, they have enabled a feature that allows them to operate in people’s status. This shows that Whatsapp is going from a simple message platform to a marketing place, seeing that they have created Whatsapp for business.

Promoting with money on these platforms requires that you either use the automated feature or a selection of people you want to target. The automated focus on people that like your page or people like them.

Selection requires you to pick what you want and then payment is made.

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Is a separate Internet marketing plan needed

Should an organisation have a separate e-marketing plan defining its strategic approach to the Internet, either for the organisation as a whole or for specific markets or brands Consider Figure 4.2. You will be familiar with the hierarchy of plans for an organisation, from a corporate or business plan which informs a marketing plan which in turn informs a communications plan and campaign briefs for different markets or brands. But where does the e-marketing plan fit Does the organisation need one Figure 4.2 suggests that an e-marketing plan may be useful to manage the 'e-campaign components' which refers to online communications tools such as online advertising or e-mail marketing or continuous e-marketing activities which may be conducted throughout the year to drive traffic, for example search engine marketing, affiliate marketing or online sponsorship. You may be thinking that the marketer already has enough plans to deal with.

The scope of Internet marketing strategy

When reviewing options for Internet marketing strategy, it is also useful to keep in mind that Internet strategy involves much more than the narrow focus of a strategy to develop web site services. Although this is part of Internet marketing strategy, marketers also examine broader issues of using the web, e-mail and databases strategically as communications and relationship-building tools which must integrate with other marketing communications. Internet strategy may also involve redesigning business processes to integrate with partners such as suppliers and distributors in new ways. Figure 1 in the Preface suggests the range of digital marketing activities that must be managed within an Internet marketing strategy. The figure shows that the operational activities which need to be managed can be usefully divided into those for (1) acquisition, (2) conversion and proposition development and (3) retention and growth.

How to Cash in with High Ticket Affiliate Programs

You get paid for promoting other people's products. The commission can be for a sale or a lead, depending on the program. The percentages vary between a few percent and 70 or 75 and sometimes even more. In this eBook you are going to learn about these various affiliate programs and offers that pay over 100 per conversion. You will also learn how to promote these offers. There are many ways how to promote affiliate programs and offers on the internet. Some ways are better suited than others for a given program. In the first part of this eBook I will show you many different high ticket affiliate programs and I will use each one to illustrate a certain way of promoting that particular affiliate program. This does not mean that a certain form of promotion or advertising is limited to just one program.

Mining Additional Revenue with Affiliate Programs

In Chapter 5's coverage of cross-promotional efforts, I briefly mentioned the use of iTunes affiliate links when sending users to the iTunes Store. For those of you unfamiliar with affiliate programs, the way it works is quite simple. Participating companies want to encourage software and web site owners to send traffic to their retail sites. As an incentive to do so, a small commission fee is earned for sales that are generated. This is tracked by using special URLs that include unique affiliate IDs. The commissions earned by an affiliate are based on a percentage of the sales that were derived by customers who came from that affiliate's links. Most bloggers and web site owners are very familiar with Amazon.com Associates, one of the oldest and most popular affiliate programs online. If your site visitors follow your affiliate link to Amazon.com and purchase products there, then you'll earn a commission on that sale (typically 4 percent or higher, depending on the products).

Stage models of the Internet marketing capability

A further perspective on assessing current usage of the Internet channel is to assess the current level of Internet services and integration of Internet marketing with other marketing activities. Stage models of capability delivered through the online presence assist in this evaluation. Companies that operate in a particular market tend to follow a natural progression in developing their web site to support their marketing activities. The following levels of Internet marketing can be identified Stage models have been criticised for a variety of reasons. First, as a generic model they typically apply to businesses that have products which are suitable for online sale, but may not apply to the full range of businesses such as the four types of online presence introduced in Chapter 1. Secondly, these stage models are externally focused and do not address the broader development of Internet marketing capabilities within an organisation.

Promoting Affiliate Programs through Newsletters

As many webmasters are now discovering, making money with affiliate programs can be hard work. It is not as simple as uploading some banners then sitting back and collecting commission checks. A more effective way to distribute this content is through newsletters. As a more creative approach, web-savvy marketers are finding that creating a niche specific email newsletter is one of the most effective ways to boost profits with affiliate programs. For example, a website about pets could offer a free newsletter about caring for a pet. The newsletter could include informative articles such as How to exercise with your dog and 10 tips on keeping your fishbowl clean , etc. Pet products such as a dog leash, bowl, and toys should then be included with an affiliate link to encourage a purchase. One of the main reasons why newsletters are a great way to promote affiliate programs is because of the click-through rates.

The Promise and Challenges of Online Marketing

Online marketing offers great promise for the future. Its most ardent supporters envision a time when the Internet and electronic commerce will replace magazines, newspapers and even stores as sources for information and buying. Yet despite all the hype and promise, online marketing may be years away from realizing its full potential. And even then, it is unlikely to fulfil such sweeping predictions. Instead, eventually, online marketing will become another important tactical tool, much like the television or telephone, and should work alongside other tactical elements in a fully integrated marketing mix. Although novel and exhilarating, online marketing has yet to carve out a central role in consumers' lives. For most online marketers, the Web is still not a money-making proposition according to one report, money-losers exceed money-winners by more than 2 to 1.4 Here are just some of the challenges that online marketers face Limited consumer exposure and buying.

Affiliate Program Directories

Affiliate Program Directories are Web sites that contain lists of links to affiliate programs that have been compiled and organized by various webmasters. They usually categorize the listed programs by type of products sold (e.g. educational, business, etc.) and include brief summaries of each program with sufficient information to allow directory users to choose which programs they would like to join. Some also provide program ratings as supplied by program users. Affiliate program directories are best used to find merchants that have stand-alone or 'in house1 programs which are therefore not associated with the big affiliate networks. Although there are hundreds of affiliate program directories, here are the two most worth visiting Approaching 6,000 program listings, AssociatePrograms.com offers the most comprehensive list of affiliate programs anywhere on the Net.

Using Press Releases to Promote Affiliate Programs

The paid press release service that I use is PRNewswire.com and prweb.com. And yes, there are people who use these paid press release services for promoting affiliate program. You can by the way get the PRNewswire distribution for 399 instead of the 650, if you go through Ereleases.com.

Mobile Affiliate Marketing

Affiliate marketing is a unique form of marketing in which other companies agree to help you sell your product or drive traffic to your website, in return for a portion of the profits from each sale they send (see Figure 7.1). Commissions can be paid based on clicks, sales, or leads acquisitions. In some cases, affiliates are referred to as partners because they are acting in the best interest of both parties. If you are on a website and are interested to see if they have an affiliate marketing program, links to the programs are usually included in the footer at the bottom of the site. Affiliate marketing follows this cycle 1. A customer visits an affiliate website. 2. The affiliate website directs the customer to the brand seller, where the actual transaction takes place. Figure 7.1 Mobile affiliate marketing helps the buyer find the brand seller and helps the affiliate and brand seller earn money. It's a win-win-win. Public domain image.

Join the affiliate program

As mentioned earlier, it's important that your site is complete - at least in appearance, prior to joining your first affiliate program. Welcome to the Net&hops Affiliate Program The r account. Visit NetShops University for tips on increasing your affiliate marketing Affiliate Manager

Using Ebooks for Affiliate Marketing

If you've been delving into affiliate marketing at all, you're no doubt aware of the viral potential for ebooks. It's the affiliates who make them viral, after all, passing the word about the product to their website visitors, ezine subscribers, and clients, with the goal of earning a commission from a sale. This is, after all, exactly how the Dotcomology ebook has become so popular. The possibility of re-branding the ebook (that is, customizing certain portions of it, or changing the affiliate link coding so that the current host of the download can gain from the affiliate commissions) adds pass-along momentum as discussed earlier. Let me explain the concept of re-branding further.

Home Is Where You Make Your Profits

One of the beautiful things about affiliate marketing is it knows no borders or boundaries. For those of us who worked for decades to achieve a portable career, it's nice to see how Affiliate Classroom training makes it possible for more and more people to make an excellent living outside the confines of an office or a cubicle. For more than a year we've been privileged to help our students achieve success, and not just in the U.S.A., but all over the globe. So in this issue we focus on the European affiliate marketing scene. Although overlooked by most make-money-online cliques, pay-for-performance marketing is experiencing growth and a revival after a slump a few years ago. So in our cover story we look at the sheer size of the EU online marketplace, as well as its extraordinarily healthy online buying habits.

Does the Program Pay Lifetime Commissions

An affiliate program paying residual commissions pays you every time the customer renews their subscription to a specific product, not just for the first purchase. An affiliate program paying lifetime commissions pays the affiliate a commission for each and every product that the customer buys from that merchant, including residual commissions, if applicable. If the company doesn't offer 'lifetime commissions' and Mr. Samson upgrades to his own dedicated server at Best Host Company, you won't get paid commissions on his monthly server fees because it's a different product. The value of both residual and lifetime commissions increase over time. As the number of your sales grows, your residual commissions will continue to increase. Joining programs that offer residual or lifetime commissions is an excellent way to build a steadily increasing income. Once you make a referral, the checks keep coming in.

Commission Junction Example

Sugar Mummy Direct Line

To use keyword tracking with Commission Junction you must add the SID (Shopper ID) field to your affiliate links. The SID field allows you to track keywords and variables up to 64 characters long. You may have already noticed the SID field while you were generating affiliate links for one of your merchants. The graphic below shows the page where you generate links in CJ (The SID field is highlighted) To use the SID field, enter a keyword into the SID form on the get links page and click the Update HTML button. When you do this CJ automatically ads the SID field to your affiliate link. See the link example below As you can see CJ appended SID keyword to the end of my affiliate link. After you have generated your affiliate link with the SID field, you can copy and paste the link into your web page. For this example, we will continue to use my Dating Site Critic website.

Commission Soup and Credit Soup are part of the same affiliate network that specializes in offering financial related

One of the beefs I have with some stand-alone programs, as well as with some affiliate networks, is their requirement that affiliates be U.S. citizens or operate sites that promote products only to other U.S. citizens. I've always wondered why it matters where a site is based if I can direct U.S. citizens to their site. Fortunately, companies like Commission Soup understand that Internet marketing is a worldwide activity. Commission Soup is a network that sells credit card offers exclusively to U.S. citizens, but it doesn't discriminate against non-US webmasters who want to promote its products as affiliates as do some other networks. In fact, Commission Soup accepts affiliates from all over the world, with the stipulation that, All of our programs (U.S. credit card offers) are only available to U.S. citizens, so you will need to have a site that markets to the U.S. Hurray A site where sanity prevails. Commission Soup has very strict guidelines when it comes to email marketing.

How do you prevent your Click Bank ID from being stolen

I use simple redirects, and so I send people, I never use a direct ClickBank link, that's what I am trying to say. So at the end of the video, or if I am doing a straight email, then I would just set up a link from one of my own domains with a subfolder. And then in that sub folder I just create a PHP redirect that includes the ClickBank link within it. And obviously that forwards them instantly off to the site. I won't use a site that actually still holds on to the affiliate ID in the address bar that I have redirected. I have actually, going back to this relationships thing, there was a product I really liked and I wanted to promote it, but it for some reason still showed my ClickBank ID after the redirect.

Link Share reports over 10 million partnerships in the network and claims to be the most successful pay for performance

I find their user interface quite intuitive and easy to use. I especially like the 'Create Links' link that takes you immediately to a list of all your current merchant partners in the Linkshare network. This is a step up from Commission Junction's interface where it takes a couple of more clicks to get to the same place. Linkshare's affiliate links are really long and ugly. Here's the link for their referral program. http click.linksynergy.com fs- Compare that with the one I have for Commission Junction's affiliate referral program. Short links are much better for use in email campaigns. If a link is too long, it 'breaks' and goes nowhere when your subscriber clicks on the first part of the link. Linkshare's long links almost demand that you utilize link redirects. For this, you could use the Affiliate Link Cloaker software and get shorter links, as well as some protection from commission theft.

Performance management for Internet marketing

The processes and systems intended to monitor and improve the performance of an organisation and specific management activities such as Internet marketing are widely known as 'performance management systems' and are based on the study of performance measurement systems. Internet marketing metrics Measures that indicate the effectiveness of Internet marketing activities in meeting customer, business and marketing objectives. In this section, we will review approaches to performance management by examining three key elements of an Internet marketing measurement system. These are, first, the process for improvement, secondly, the measurement framework which specifies groups of relevant Internet marketing metrics and, finally, an assessment of the suitability of tools and techniques for collecting, analysing, disseminating and actioning results. We will review four stages of creating and implementing a performance management system.

Debunking the 6 Biggest Internet Marketing Myths

In every myth there is an element of truth. Read the sections below to discover the grain of truth in all of these Internet marketing myths. Myth 1 Internet Marketing is EASY Nothing worth doing in life or in business is ever 'easy'. Internet marketing takes time and effort, and anyone who suggests otherwise is selling fluff. Having said that, relative to building a brick and mortar business, starting an Internet marketing business IS comparatively 'easy'. With an affiliate marketing business there's no inventory to carry, no shipping of goods and virtually no overhead. Affiliate marketing eliminates the cost of production, construction and employees. So, while there is work involved in building and marketing an Internet business, doing business just doesn't get much easier than doing it online. Myth 2 ANYONE Can Make Money Online Nope. Simply not true. Someone who never gets off the couch to learn anything about Internet marketing will not make money on the Web.

If the good people at The Wine Store dont have an affiliate program and respond that they are interested in a

I am SO pleased that you're interested in an affiliate alliance with The Wine Supply to promote The Wine Store's products. I know you'll be thrilled with how affiliate marketing will increase your sales. There are 3 different ways to set up an affiliate program. 1) Join an affiliate network that handles almost all of the work associated with the program, including processing orders and affiliate payments. 3) Buy and install affiliate program software on your own server. The affiliate network option is perhaps the most costly, but requires the least effort. Signing up with a large affiliate network will also put 'The Wine Store' in front of thousands of affiliates, who will be eager to sell your product. Although less expensive, the second option is slightly more work in that you'll need to advertise the program to gain more affiliates.

OK so what particular products do you promote from the Click Bank Marketplace

Almost all of my products are on the ClickBank Marketplace. In Well, I can't really comment on the other niches too much, because for example, Internet marketing, it wouldn't be right for me to say that somebody's product is garbage as an advanced reader, if they were targeting a new reader, and I don't have a good idea of what a new reader is looking for.

Surefire Marketing Internet Marketing Products

The best way to promote internet marketing products is to build a newsletter, which you have set up at Aweber, as explained earlier. An easy way to start your internet marketing related newsletter is by offering a WSO (Warrior Special Offer). You just go to the warrior forum and observe which WSO's are successful and then basically try to find something similar. The advantage of WSOs is that it does not cost much and you can easily grow your own subscriber list. Even a WSO that flops will add names to your list. And the internet marketing niche is actually not a niche but a whole market. There are so many people that try to make the internet work, that even thousands of gurus cannot fulfill the demand. Especially if you want to really help people and not just want to make money, you are more than welcome to enter this niche . There are so many aspects to internet marketing that you will easily find something that you can learn and understand, and then teach others how to do.

Step 3 Join Affiliate Programs and get the link

You registered with the top Affiliate Program Providers in Step 1. In Step 2 you identified lucrative affiliate programs and chose the one you considered the best. Now sign up with that program. Follow the link to their Affiliate Program page and follow the instructions. If the company has its own Affiliate Program, just follow the instructions and join. Once you have registered and have a username and password log in. Look for something like Get Links . This will take you to a page where you can copy the link to their website with your Affiliate ID embedded in it. Simply highlight the link, for example http www.qksrv.net click-1234548- 10280564 If the Merchant does not have their own Affiliate Program and instead uses one of the top Affiliate Program Providers like Clickbank or CJ they will have links on their site for you to Login or Join. If you've already joined, simply login. Otherwise, join now and then login.

An overview of affiliate programs

Affiliate programs are a simple business relationship between a site owner (the publisher ) and advertisers. In this relationship, the advertisers agree to pay the publishers a commission for referring customers to them. Advertisers manage their affiliate program independently by installing tracking software on their in-house server, or by joining a third-party commission network (I.e. CJ.com, LinkShare, ShareaSale, etc.) who provides third-party tracking and infrastructure of the referrals through specialized tracking software that resides on their own server. I'll cover this in more detail in Step 7 - Join Some Good Affiliate Programs however, at this time, I am going to take this opportunity to walk you through the preliminary research on a few of the topics you have written down.

Method 3 Affiliate Link Cloaking Software

You simply input the affiliate link that you want to hide, name and save the page (i.e. cloaker.html), and then upload it to your server. Furthermore, when using other methods to try and hide affiliate links, your affiliate ID may still show up in the address window of the browser. With this software, it looks like you sent your visitor to a page on your site.

Click Bank Success Story 8 James Martell

James Martell Cobra

Basically I've been on the internet since 1999 in the world of affiliate programs. Self taught, I actually discovered it when a friend of mine walked through my door at my home office in Abbotsford, B.C which is in the central Fraser Valley just east of Vancouver. I live on the west coast. I live in a little seaside community with my wife and four kids, and have been making a full time income with affiliate programs ever since. OK, so you mentioned your friend walking into your office, but how exactly did that spark you to want to get started with affiliate marketing in general, and then why ClickBank Built my first site, things were going extremely well, ran right into the dotcom crash. So after about, I don't know I guess it was about six months, we were up to around 5000 a month, earning money from affiliate programs. I hadn't discovered ClickBank at that point yet.

Joining an Affiliate Program

As with any marketing venture, you need to be careful in the selection of an affiliate program. The benefit of an affiliate program is that it gives you another way to make money from your website visitors. Instead of selling them a product yourself, you send them to a partner and take a cut. The key to success is to choose the right program, right from the beginning. Click here to learn about 5 affiliate programs I belong to who pay out big commissions every month to myself and many others. Now, a lot of commercial sites run affiliate programs. That's because they know that they only have to pay a commission if a sale is actually made it's a proven way to generate revenue without risk.

What are some of your websites now that promote Click Bank Affiliate products

Let's see, on and off, one of them is Crickens.com, it's an article site, and it's basically anyone can upload articles on there and every once in awhile, I'll just run like, the ClickBank banner on the top of that, to see what happens. I actually used that site and I got ranked on the top of Yahoo for make money online , I'm on the first page. And then for work at home and stuff like that, I believe I'm on the second page and make money , I'm on the third page, and those ranks are coming up. make money online - Yahoo Search Results - Microsoft Internet Explorer Make Money Online How to Make Money Online How to Make Money Online 3. Make Money Online Information and resources for making money online. P.S. More help on how to make money online. There are lots of Internet marketing gurus. They know how to make money online but they wont show you how RSS View as XML - Add to My Yahoo www.thatswise.com - More from this site - Save 4.

What is the conversion rate for each Affiliate Program

This calculation is similar to the one above. The only difference is that we use the commission and traffic statistics gathered from the individual affiliate programs, instead of totals for the site. Program Conversion Rate Number of New Sales divided by Number of Unique Visitors Sent to Affiliate Site X 100.

Earn Money with Link Share

Very similar to Commission Junction, LinkShare offers you the opportunity to promote products and earn a percentage of all referred sales. LinkShare, located at www.linkshare.com , was founded in 1996 and has since grown to be a true pioneer in the field of online affiliate marketing. The size and variety of the affiliate programs available within the LinkShare network is one of the most attractive features of the company. This wide scope of programs allows room for publishers in nearly every niche imaginable. Some of the large brands included in the LinkShare network are American Express, Wal-Mart, Land's End, Radio Shack, and the NFL Shop. Earn Money with LinkShare 1 Navigate to www.linkshare.com . Your LinkShare ad is now live, and you will begin earning commissions for sales that you refer.

Affiliate Networks A List

Affiliate Fuel * Affiliate Network Casino Coins * Casino Rewards * ClickBank * ClickxChange * clixGalore * Commission Junction * Commission Soup * CPA Empire Cyber Bounty DarkBlue * DGM (U.K.) Digital Grit eAdvertising FineClicks * Floppy Bank iCommissions Income Access iWhiz * Kolimbo LeadCrunch LeadHound * Linkshare * Offer Fusion Offers Quest Paid on Results (U.K.) Partner Weekly Performics * Primary Ads Quinstreet * ReferBack * Revenue Pilot Search4Clicks * Sell Shareware ShareaSale.com * Special Offer Traffic Doubler (Europe) WebSponsors * http ClickBank.com http ClickxChange.com http ClixGalore.com http FineClicks.com http LeadHound.com http LinkShare.com http ReferBack.com http ShareaSale.com http Websponsors.com

7 Steps to Building a Comprehensive Digital Marketing Strategy [Infographic]

Digital marketing has many components like social media, SEO, content, email, PPC and web analytics. To get the most out of digital marketing you need a strategy which outlines how to use each of these components, in what order and what budget is available for each component. This might all sound daunting but fear not we have an excellent infographic that will walk you through creating a digital marketing strategy that will help improve your bottom line or ROI. A Digital marketing strategy is the series of actions that are going to help you achieve your goal(s) using online marketing techniques such as SEO, Content Marketing, Social Media Marketing, PPC, Email Marketing and Web Analytics HubSpot If you are looking to get better results with your digital marketing efforts, start by creating a strategy that everyone in your team can follow. Use this template as a starting point and customize it to your own goals and objectives.

15 Free Digital Marketing Tools for SMBs and Startups [Infographic]

That's a great tip but doesn't that cost an arm and a leg, you may ask. Not really, to start off with you can use free digital marketing tools that will get you in the game. You can use these tools to spy on your competitors or get a better understanding of your target market. When it comes to digital marketing social media is something you cannot ignore but it can be very time consuming unless you are using a tool to manage all your accounts and posts from one place like Hootsuite. This infographic will save time and money by showing you which free digital marketing tools to arm yourself with. Take these tools for a test drive some are free for life, some offer basic features on their free account and some are freemium tools.

How SEO Online Marketing Can Improve Your Business

Although you can handle your SEO in-house, it requires a lot of work and expertise. There are many businesses related to what you do and they are also implementing it on their own sites. If this is the case, how then can your business stand out Your best chance of achieving this is by hiring seasoned SEO experts like Andreschaefer SEO online marketing to implement and manage your search engine optimization strategy.

Why start an internet business?

I am not against real estate in fact I am a very passionate real estate investor. I just like the idea of an online business with low cost start-up on a topic of your passion. If you are passionate about a sport like golf for example you can blog about it. Create traffic for your site then start earning an income through ads or affiliate products. So if you are interested in starting your online business and you like the idea of being an online entrepreneur, now what Would you like to learn how to turn your passion into an internet business I was interested in doing the same but I had no idea where to start or what I would do. First things first you need some education. Good quality training and a community to support you. I found this in Wealthy Affiliate where you can start with 0 (no credit card required) and see the training they offer first hand. I am recommending WA as I started here and believe the education is invaluable and put me in the right direction.

15 Essential Digital Marketing Tools for an Internet Marketer [Infographic]

Can anyone do digital marketing Digital marketing is no longer a nice to have strategy in this day and age. It is now a must have. If you are not present digitally then you are losing out on tons of opportunity. And just being present digitally on a web site is not going to get you those opportunities either. You have to work to a strategy and follow a plan to strategically get potential leads and spread the word about your company or products. Spending time on social media, planning keywords, creating interesting blog posts, placing digital advertisements should all be part of your digital marketing strategy. Digital marketing can sometimes be daunting if you don't use the right tools. For example, you can post to different social media channels like Facebook, Twitter, LinkedIn directly or use a free tool like Buffer to manage and post content all from one place saving you time and money.

How to Start an Online Business?

Before we look at how to start an online business it's important to know the benefits of starting an online business. I am not against real estate in fact I am a very passionate real estate investor. I just like the idea of an online business with low-cost start-up on a topic of your passion. If you are passionate about a sport like golf for example you can blog about it. Create traffic for your site then start earning an income through ads or affiliate products. Not so quickly, building your online business takes time and effort. An online business is not going to make you rich over night but it can give you income. If you are serious about building your online business give Wealthy Affiliate's lifetime free starter membership a go. You have nothing to lose and will have no regrets. If you are not happy with WA come back to this site and have a go at me The product above is recommended as it has been very helpful in my search to financial freedom and independence.

How to Become a Digital Marketer & Find Freelance Digital Marketing Jobs

Have you ever wondered what it would be like to be your own boss In this article, we will tell you how to become a freelance digital marketer and start living the live you want. A growing number of businesses are looking to fill remote and freelance digital marketing jobs. It's a movement that just makes sense for both employers and workers. Businesses can save a ton of overhead costs like, on boarding, training, office expenses, etc And workers get to experience the freedom of working from home (or anywhere else for that matter). And, if you think freelance digital marketer might be the way to go, keep reading. First, let's talk about what digital marketing is anyway. Neil Patel says it's, any form of marketing products or services that involves electronic devices . Basically, digital marketing means to communicate value to your customers using digital means and tools, like social media, blogging, blogging, email marketing and search engine marketing.

Online Marketing - Eight Ways to Spend Less and Get More

So, your online marketing is working, but times are tough, and you need to cut back. Or, maybe it's time for an audit and you know your budget is going to be questioned. And really, everyone loves to save money. When push comes to shove, can you really get more for less when it comes to online marketing Maybe. Do you have a list of contacts with email addresses Are you communicating with them regularly Studies show that email marketing has the highest ROI of any online marketing. It's inexpensive, makes it easy to track results, and is simple enough for anyone in your office to attempt. It is also often affordable through agencies.

The Next Big Thing in Online Marketing - Being More Human?

Sure, we're all human, and jokes about Google Glass or plastic surgery aside, we're all equally human. But, in online marketing, what counts is, not how human you are when I have coffee with you, but how human you and your people appear to be online. That is something we can ALL afford to improve.

Affiliate Marketing Trends for 2017

The market for Affiliate Marketing is booming. It has become mainstream in the last couple of years as more and more retailers are using the channel for customer acquisition. The continuous reliability on the channel is also a validation that marketers are increasingly focusing on profitability and are looking for performance driven platforms that give them increased ROI. E-commerce firms have also variously claimed that between 12 and 20 of their total business comes from affiliate marketers and that it works better than ATL advertising for them. Consumers are too warming up to the idea of discount coupons and cashback when they shop online. Now as we set foot in the New Year, here are some predictions for Affiliate Marketing in 2017.

Digital Marketing KPIs For Dummies

Entrepreneurs work passionately on creation, developing new ideas & designing, which are one side of the growth coin the other side is commercialization. The knowledge of Digital Marketing helps to achieve commercial goals & as an aware startup founder one will have power over not letting digital marketing agencies take you for a ride. Digital Marketing has become the need of the hour for everyone. Everyone is striving to capture a new share in the market this has shown us a rise in entrepreneurship. But in all of this, there's also a saddening story to tell. Even though thousands of startups evolve every day, there are about 3 4ths of them getting shut too. There are innumerable reasons to it. But if we have to analyze it from a digital marketing point of view, it is critically important for all the startup founders to understand the Key Performance Indicators (KPIs). Founders cannot survive the growth without understanding the KPIs in depth.

10 Online Marketing Podcasts You Should Listen To

But, because there are so many marketing podcasts out there, it's hard to identify which ones actually share valuable information. We've scoured the web looking for the absolute best sources for you to listen to and pulled out 10 of the best online marketing podcasts. So, turn on the volume and listen to them. We hope that you'll enjoy them as we did.

Simple Guide to Create DIY Internet Marketing Strategy

Running a business is hard and comes with its challenges, amongst other things you always want to make sure you're in the best position to attract new customers. Internet Marketing is one such way where you can market your business to customers locally or half way through the globe. For a lot of people online marketing is setting up a Website & signing up for Facebook (although we strongly suggest doing these 2) there are a lot of things in the scope of Internet marketing, which small business owners need to look & adapt. Marketing online is an ever-changing field, and if you're not ahead of the game you're behind. For that reason, it's more important than ever to be forward thinking and proactive with your SEO strategies. As we stand at the start of a new year, there's no better time to evaluate the state of your Internet Marketing Strategy. Already sweating over the thought of starting an Internet marketing plan Fortunately, it's less complicated than you think.

How to Generate Higher ROI with Digital Marketing

If you running an online store or an offline business with some internet awareness, you might have heard of these terms Digital Marketing, Internet Marketing, Online Marketing. Let's dive in and understand Internet Marketing a little better. Internet or Digital Marketing is a data oriented, result oriented (pay for your results) form of marketing. Digital Marketing is an umbrella term used for advertising or promoting brands or products by digital marketing companies by utilizing one or more digital marketing medium such as search engines, websites, online maps, social media websites, blogs, infographics, videos, mobile apps, email marketing and a ton more online tools. Some other mediums closely associated with digital marketing, include wireless messaging, mobile messaging apps, digital billboards, direct to home digital television and modern radio channels, etc.

Infibeam acquires Bangalore based online marketing company, ODigMa

Ecommerce firm, Infibeam, in order to strengthen its digital marketing services, has entered into an agreement to acquire ODigMa, with 100 stake and complete ownership. Being an online marketing company, ODigMa will help the company further broaden its B2C & B2B services. Founded in 2011 and based in Bangalore, ODigMa provides strategy, digital marketing, and technical services across major retail and services sector to enhance their customer engagement and brand experiences that drives e Commerce performance in India. The company has built some of the most powerful social applications and campaigns on Facebook, Whatsapp and Twitter for clients in India and abroad. Infibeam through the acquisition of ODigMa intends to democratize the digital marketing and communication service in India.

Contemporary Digital Marketing Trends Should Get More Attention

A passionate digital marketer will always think about the new trends and new approaches to their business and its digital needs. Unfortunately, many digital marketers are eager to see the future of their industries and also the digital marketing trends because to prepare their business for new approaches. As I don't have to say about the rise of digital marketing around the world because you all can see around you. The Internet is the bread and butter of millions of people, and it will not go, just like a digital marketing industry. Artificial Intelligence (AI) is widely expected to be the biggest revolution in digital marketing since the Internet. AI won't take our jobs anytime soon, but it will influence what we do in our jobs. By leaving the most time-consuming and logic-based jobs to AI, marketers can free up the time to think creatively and ensure that AI efforts are aligned with strategic goals.

Digital Marketing Strategies to Leave a Lasting Impact

The technology is so fast paced today that it is difficult to catch up with all the new trends. It's crucial in such an environment to devise and explore new ways to sell the products you have or the services you desire to provide. The future will be guided not by traditional means, but technical inventions. Under these circumstances, digital marketing offers a dimension to connect with millions of people instantaneously. Exploring deeper into the major digital subcultures of netizens, youth and women will therefore serve as a fundamental rule to attract a new breed of customers. There have been many successful digital campaigns in marketing in the past, but all such campaigns fail to appreciate the idea of the empowered and informed customer. The gap between the buyer's deficiency of knowledge and the seller's advantage of secrecy is reducing fast. Hence, approaching the targeted audience on digital platforms is altogether different from traditional methods.

8 B2B Digital Marketing Strategies You Should Never Miss Out

This guest column is by Siddharth Hegde, Managing Director, Ethinos Digital Marketing Making a statement that a B2B business has a lot to gain from an effective digital marketing strategy in today's context may sound a bit pass . While most discerning marketers already know this, the burgeoning number of enterprises wanting to hop onto the digital marketing bandwagon provides enough reason to take a deep dive into this subject and resurface with facts, renewed assertion and belief that this is really the way to go. This is further corroborated by the statistic that close to 25 of online leads generally get converted, as compared to just 1.5 of them generated and fulfilled purely through an offline sales channel. That's the power of digital. What's more, B2B marketing strategies can go beyond a traditional sales funnel in building credibility, reputation, and goodwill.

Teritree, a Digital Marketing Startup Raises $140,000 Funding

Bangalore based Digital marketing and personalisation startup, Teritree Technologies has raised 140,000 (Rs 89.71 lakh) in its first round of funding, led by Mauritius-based investment fund KCL and a group of 10 angel investors who include top executives from Microsoft, Cisco, Facebook, HP and IBM.

9 Ways to Merge Offline and Online Marketing for Positive Results

There seems to be an internal struggle in the marketing world over whether a company should use traditional offline marketing strategies given the prevalence of online marketing in the digital age. An unfortunate result of the struggle is the misconception that offline marketing no longer has a place in the modern world. Yet nothing could be further from the truth. Offline marketing still has a lot of potential that can be powerful by itself or be merged with online marketing for positive results. Yes, it is entirely possible to merge offline and online marketing in creative ways that help achieve marketing goals. But doing so requires a fundamental understanding of how offline marketing works. That understanding is something we have lost due to the strong emphasis on the dot-com side of things.

Mobile Affiliate Marketing Trends in India and Around the Globe

In the last 5 years or so, with the boom of mobile devices, mobile content and traffic has grown exponentially. This also leads to rise of mobile advertising. According to eMarketers, mobile ad spending will hit 100 billion in 2016. Among the 100 billion pie, one of the oldest' form affiliate marketing, is estimated to take up 10-15 , reaching 10- 15 billion. And as the need of acquiring mobile users grew, large part of the budget was spent by app advertisers, including but not limited to mobile tool apps and mobile gaming apps. Most of affiliate marketing advertising is run through advertising platforms. I am a part of a 3rd-party SaaS platform for performance marketing networks, Offerslook, which is supporting the operations of 300+ performance marketing networks globally. Thanks to Offerslook's data, we can take a glance at some interest facts about affiliate marketing.

5 Tools Startups can Use for Digital Marketing

For a business to succeed in today's world, it is important to have a strong digital footprint within the Internet. Therefore, when a business is defining its marketing plan, it must incorporate a solid digital strategy. Without a digital marketing strategy in place, new client acquisitions, brand visibility, and impactful revenue generating opportunities will likely be damaged. Following are 5 tools which could come in handy in the execution of a good digital marketing strategy-

#Dealwire: Mobikon Acquires Online Marketing Platform Mass Blurb & More

F&B customer engagement and marketing platform Mobikon has acquired Mumbai-based MassBlurb, an automated online marketing platform for restaurants. A mixed equity and cash deal estimated to be around 2.5 million, will help Mobikon to integrate online review management, website automation and other services to its clients.

Why Digital Marketing NOW is All About Letting Go of Old Practices!

The famous American author, speaker and inventor of creative toys Roger von Oech couldn't have summed up the importance of creativity and new ideas in a better way. This statements holds true for every creative field and more so for the creative and ever evolving field of online marketing . The advent and rise of social media has forced the marketing gurus to rethink and improvise their long proven advertising practices and tactics. If you have been around in the online marketing arena for a while you must be aware with the paradigm shift in SEO techniques, choice of keywords, focus on natural language searches, link building, optimization, conversion, retargeting, Google AdWords, Webmaster Tools and many other terms and tools that form the core of online digital marketing. All the strategies build using these tools have changed rapidly with the change in technology and a smarter Google has started penalizing many of the oft used SEO practices.

How to Choose The Digital Marketing Channel That's Right for You

While the demise of traditional media is greatly over-exaggerated, there's no denying it's a digital marketing world for small business. And that's a good thing because you can be effective with a smaller budget using digital tools. But it's also a bad thing because there are so many options, and businesses make one of three mistakes. To be most effective at digital marketing you should first choose one thing, the most effective thing for your business (more on that below), and master that before moving into additional digital marketing channels. To help you decide here is a list of your options and their best use. Pick one and focus on that channel. This strategy will give you more time and money to spend running your business. Social media advertising is the Swiss army knife of digital marketing. It can do a little of everything, but it also can be less cost efficient that PPC. Its strengths are,

How to Build a Digital Marketing Plan for a Startup?

As is the case with big corporate companies, SME SMBs, and startups won't be having a big budget to perform their digital marketing activities. The question is how do these plan the digital marketing activities with low investment and reap the maximum benefits None, underestimate or question these companies' preference in opting for online marketing. Though they won't be receiving much traction out of these efforts in the initial stage, so as establish their brand, digital marketing is absolutely essential for them. Digital marketing plan for startups should be evolved keeping in mind the four fundamental elements. Competition in online space is immense. As a first priority, startups by leveraging the potential of digital marketing should strive to create a niche for themselves. It is unfair to take on the big corporate competitors right at this stage.

Some Popular Online Digital Marketing Courses and Certifications

Learn about and enroll for these pragmatic Digital Marketing Courses and Marketing Certifications that would set you apart from the crowd. Description Topping the list of the most sought-after online courses in 2016, this Digital Marketing Course Specialization by Coursera explores several aspects of the new digital marketing universe, including topics such as digital marketing analytics, search engine optimization, social media marketing, and 3D Printing. You stand to gain a richer understanding of the foundations of the new digital marketing regime and acquire stories, concepts, and tools to help you digitally create, distribute, promote and price products and services. This Specialization is part of the University of Illinois Masters of Business Administration degree program (the iMBA). Eligibility One of the best things about pursuing online MOOCs are their liberal prerequisites.

Five Things Marketers Must Do To Prove Digital Marketing ROI

Digital marketing initiatives can impact a business in many ways. Amongst other things, they can enhance lead generation, customer acquisition, retention, cost of operations, and customer lifetime value, as well as improve brand perception. Some of these initiatives can be short-term and generate tangibly favorable outcomes, while others yield better results in the longer run and end up benefitting the brand directly as well as indirectly. While this abundance of approaches no doubt adds more weapons to a marketer's arsenal, it also makes proving Returns on Investment (ROI) for digital marketing initiatives extremely challenging.

Is Affiliate Marketing A Good Way To Make Money Online?

Can you make money online if you don't like to write or make videos and you're not an expert on any subject that people will pay you to teach them Can you make money if you're not a freelance writer, course creator, or blogger While all these are great ways of making money online, they aren't the only good ways. You can also make money as an affiliate marketer. What's more, if you do happen to be an expert on a subject and do sell courses, create products, and publish books, you can tie affiliate marketing into your existing business model as a way to make extra money. In other words, whether or not you've ever made money online, you can begin to make money or supplement your income with affiliate marketing. There are basically two steps to make money as an affiliate marketer get skilled up and choose your affiliate marketing model. The nice thing about affiliate marketing is that the path has been paved by many marketers before you.

What is Passive Income and Why You Should Crave for it?

Passive Income is regular income where an individual is not actively involved in deriving the income or spends very little time to maintain the income. Wages and salary are not passive income they stop when you stop going to work unlike passive income. Good luck to you on your search for Passive Income. Check out the Resources page for recommended reading materials.

Pinterest Bans All Affiliate Links; Blocking Monetization for Bloggers

Pinterest has starting removing affiliate links, redirects and trackers on pins. Without affecting any posts on the platform, all the tracking pins shall be removed. This will restrict bloggers from earning a percentage of share which they used to previously, when the shoppers clicked on the links they shared. Pinterest specifically targeted links from two affiliate networks RewardStyle and Hello Society. Both companies enable bloggers to monetize their content by pinning products, available online on Pinterest. Now that Pinterest will remove the affiliate links, the bloggers won't be able to claim or receive commissions for the sales they drive.

Be Real With Real Estate Digital Marketing

A survey by ASSOCHAM projected that throughout India Real estate firms spends about 2,500 crore across different media on publicity. 25 of this amount accounting to 625 crore is spent only on digital marketing alone. The impact of digital technology on the realty market is witnessed through such data. Accurate information of the online real estate market is tough as the sector is unorganized. However, a number of correlated data provides a good glimpse of the online realty market. According to David Walker, managing director of SARE Homes, 9 out of 10 homebuyers rely on internet as one of their primary research sources. Online home buying is an emerging platform and developers are even collaborating with established shopping portals that offer lifestyle goods. Apart from reaching out to large customer bases, online marketing also allows to target specific consumer segment. For potential customer segment such as the NRIs, online platforms offer the most amicable ways to buy property.

10 Key Metrics that Every Digital Marketer Should Know

Putting in bucks blindly on digital outreach strategies is probably not the wisest decision. As a digital marketer, one should define certain parameters that could actually help measure the growth of the company. 2. Number of Leads At the end of the day, all that a digital marketer aims to achieve is a good number of Leads. Assessing this figure can give you a good insight into your digital marketing strategy. Attracting visitors, and relevant ones is one of the basic objectives of digital marketing. More often than not, this is the one single foundation for building any digital marketing strategy. 4. Investment in Content Another key component of any digital marketing strategy would be the content being pushed online. If you are investing the right amount at the right places, including blogs, social content, ads, SEO articles etc., you will definitely receive some great outcomes.

Importance of Digital Marketing for a Startup

In today's world, whatever be our beliefs, we cannot afford to ignore digital marketing. In fact, we need to be very smart and heavily invested in growing awareness, getting users, and driving conversions because things stopped happening on their own long time back. In today's hyper active and super connected world, if you don't claim your space, someone else will. But before you get started, here are a few prerequisites for a successful digital marketing campaign After you got the prerequisites right, it's time to get on to the marketing bandwagon. Here are a few tips for a Smart Digital Marketing campaign

How to Make the Best Use of Integrated Digital Marketing

One of the hottest discussions taking place in the digital marketing circuit is how to bring synergy across all online channels such as website, social media platforms, blogs, e-mails, SEO, etc., for a consistent and deeper engagement with customers Another widely discussed topic is how to integrate traditional marketing and digital marketing in order to enhance the effectiveness of marketing strategy. Considering that digital marketing requires synergizing within itself as well as with traditional marketing, it certainly calls for Integrated Digital Marketing. The primary goal of integrated digital marketing is to create a strong, unified presence and positioning for your brand. It tells a single, cohesive brand story no matter what the marketing channel is. It enables marketers to streamline their marketing efforts and optimize the marketing mix across various channels.

Digital Marketing: A New Age Career Choice Among the Youth

Digital marketing is emerging as the one of the principle features of the modern corporate era. The dynamic, upcoming industry of digital marketing is fast-gaining momentum as a promising career choice, especially among the youth. Helping companies stay ahead of the curve by utilizing the commercial perspective of modern digital media is taking the world by storm. This massive marketing platform is poised to become the most sought-after profession among the youth. Digital marketing has borrowed a lot from the functions of traditional marketing. The industry has grown over 1 billion worldwide in the last six years and is expected to continue its upward trend. Trained and qualified digital marketing experts are in high demand everywhere as more and more companies are shifting their focus to digital marketing strategies No marketing budget, plan or strategy or development is now considered complete unless it includes a digital component.

How Digital Marketing Storm Hit India

The autumn of 2014 will be remembered as the time when the perfect storm struck. It was the time when a number of forces came together to shake business in India from its very roots. Businesses across sectors, public and private, large and small and even political parties witnessed history being written in front of their eyes. The early adopters flourished, the smart set quickly followed them and the naysayers still live in denial. Yes, digital marketing had become mainstream and impacted every aspect of our life from our political leadership to the way we consumed. The IPO of Alibaba saw investors being rewarded for their faith in digital marketing and China had arrived as a digital superpower. The company was more valuable than Amazon and did more transactions than Amazon and eBay put together. Alibaba and SoftBank were quick to redeploy some of that money in India betting that the next ten years would resemble the last ten in China. Global investors followed them.

7 Immense Benefits of Internet Marketing for Businesses

Internet marketing is the use of the internet to advertise goods and services. Businesses can employ various tools to market their products or services. These are social media marketing, pay per click, blogging, direct marketing, content marketing and much more. Successful online advertising translates to increased traffic to your website and increases return on investment. Here are some of the benefits of electronic and internet marketing to businesses. Internet marketing provides businesses with a wide base of customers for their services or products. With the internet, all types of businesses, from multinationals to small and medium enterprises, have access to millions of prospective customers. Your adverts are seen by many customers through the advertising tools that you use. The greater the number of users that visit your page, the higher the sales that you will make. With online marketing campaigns, one will be advertising their business 24 hours every day.

How Can Digital Marketing Help You Out In Business Growth?

With the significant progress in the information technology (IT) sector, the digital world has also developed a lot. This proliferation of technology had also diversified the term marketing as digital marketing. Every other business owner is now trying to captivate and capture an ever-growing online marketplace. Digital marketing is a process, not a technique, as it helps one to create a larger traffic and audience for their website and create loyal customers. The efficient process which turns these visitors into customers is a result of Digital Marketing. Digital Marketing is more dynamic and profitable compared to the conventional marketing process. The best part about this is it provides different tools for various sectors to analyze the results instantly and the person is always empowered to improvise the process accordingly to get the better results.

Digital Marketing KPIs You Should Be Tracking to Increase Sales

Forgetting to track your digital marketing KPIs is the first step towards failure. By reviewing your data analytics, you can spot your weak points and immediately perform the necessary improvements in your strategies. However, you can only do this if you know what to look at. Read on to learn some of the most important KPIs you should monitor to measure the performance of your digital marketing strategies. Whether they are email marketing KPIs or other digital marketing metrics, monitoring is one way of making sure that you are on the right track. So, take time to check your data analytics today. Remember, in digital marketing, data is essential to business success.

Quick Guide: How To Create Your Digital Marketing Plan

In this article, you will learn what a digital marketing plan is and how it can help your business Also, how to make sure your website is helping your digital marketing. Imagine ShimmerXYZ Studio is a salon known for chic haircuts and colorings. They know everything about hair, but feel lost when it comes to digital marketing. They have a website, but haven't updated it in ages. They pay to run search ads, but don't monitor them. They have social media, but only sign in occasionally. It's no surprise that these tools haven't been helping their business much. Quick Tip Setting goals, making a schedule, and assigning responsibilities are aspects of a digital marketing plan, which is like a roadmap to more effective marketing. Making a plan can help you see how your digital marketing is working and which parts need a makeover. A plan can also help you be proactive about your marketing goals, as opposed to just responding to situations as they arise.

Know How Digital Marketing Is A New Revolution That Nobody Should Miss!

Ever wondered why these ads pop up on your screen when you are on the internet Ads are telling you to check out a particular brand or a website It's digital marketing a flourishing new field for those who wish to achieve their goals of advertising and display skills of publicity. Digital marketing is the heart of any business idea. This enviable field is one of the most sought after career stream nowadays. For those individuals who wish to partake in the world of digital marketing, these marketing ideas will certainly help to access growth in the career. Why should a business owner seek online marketing for promotion Here are some of the reasons, why developing a strong claim online is more fruitful for any business, rather than promoting it in a traditional offline way. Many companies nowadays have chosen the Internet to shift their marketing budget. This creates demand for professionals who can assist businesses to adapt to the ever-changing technological atmosphere.

Grow Your Startup This Year with These Digital Marketing Strategies

Digital marketing remains on every business owner's mind as a new year slowly unfolds. But with so many different tactics to choose from, it can be rather difficult to know what might work and what might turn out to be nothing more than a waste of resources. In this post, we'll take a look at some of the most popular, trending, and relevant digital marketing strategies you can use to grow your startup. AI has slowly but surely crept into nearly every aspect of business, and digital marketing is no exception. You can use it to However, it's important to understand that of the thousands of AI-based digital marketing solutions out there, some will simply not work as well as others. Do your research carefully before you choose a tool for your researching, analyzing, or promoting purposes. Get to know the parameters the AI needs to perform at its best as well as you can. This will help you feed it the right kind of information, which it can then utilize to provide valuable insights.

Internet Marketing: Why Outsourcing Your SEO and Social Media Needs is Ideal

In the ever evolving digital age we live in, marketing your business effectively is a top priority. According to an article printed by Entrepreneur, the average attention span of an adult is approximately 8 seconds. When you consider the thousands of websites and hundreds of competitors there are out there, making a lasting first impression is of the utmost importance. From developing an eye catching website to posting relevant content Internet marketing strategies such as SEO (search engine optimization) and Social Media marketing must be impeccable from start to finish. It's pretty common for new business owners to assume all of the responsibilities in running a business. While such practices may work in the beginning as a means for saving a few extra bucks, over time, this could work against you. Taking on too many responsibilities essentially diminishes the quality of work you produce. Not to mention, your business will only evolve as far as your mental capacity allows.

How To Start A Successful Online Business With A Global Audience

An online business is a smart way of starting a career as an entrepreneur. The world has become increasingly dependent on technology. The Internet has become the preferred avenue for conducting business. With mobile technology expected to grow exponentially over the next 5 years, Internet-based business ideas are the way to go. The Internet attracts 3.5 Billion users every day. If you want a successful online business, you should know whom to market to. It may seem obvious to market to English-speaking countries since everyone on earth must speak the language, right Here's a bit of trivia that may change your way of thinking How many online shoppers speak English According to J.P Morgan's report for the Department of Commerce, only 27 of online shoppers speak English. Thus by not considering non-English speaking markets in your online business development strategies, you are potentially undercutting yourself a windfall of revenues.

How to Use Affiliate Marketing For Your Ecommerce Sites

Affiliate marketing essentially involves you partnering up with one or more experts in your niche to make them promote your products and services on a commission per sale basis. Every affiliate is assigned an exclusive link, which is tracked through pixels and cookies to follow the trail of the sales or reference that comes from that link. This is perhaps one of the most successful ways to drive traffic to your website. If you are new, know that affiliate marketing requires no investment from your end and yet, it is capable of 100 returns on your investment of time and effort. There are two ways in which you can execute affiliate marketing strategy you can have your own system for tracking or become a part of a professional affiliate network. These networks represent the marketplaces where you find other e-commerce businesses to promote your products. There are networks that charge you a percentage of your sales with a guaranteed ROI, while some others charge you on a monthly basis.

Understanding Behavioral Economics and its Correlation to Digital Marketing

What would make a social media user share content with his family and friends What would entice him to click an external link What type of content would be convincing enough to convert a like to an eventual sale These are some of the questions that constantly bug digital marketers. Digital marketing, a subcategory of marketing, uses digital platforms such as Short Message Service (SMS), electronic billboards, social media, and apps to promote and sell products. In creating effective digital marketing strategies, it's imperative to understand consumer buying behavior and behavioral economics The brain is the organ of economic decisions. With behavioral economics, we want to use facts and constructs to reveal the limitations on computation, willpower, and self-interest, says Dr. Colin Camerer, an experimental economist at the California Institute of Technology. Behavioral economics, or the economics from the inside of the mind, can be a useful tool for digital marketers.

How to Create a Culture That Will Allow Digital Marketing to Flourish

Almost every business concern wants to join the digital marketing bandwagon. It's an investment that brings quick, measurable results so it's not something that's a passing fancy. With its special features, it is faster to get feedback on consumer behaviors and preferences. It can provide consumer metrics such as statistics on sales conversions, type of content that works or doesn't, or how long and how often consumers stay on a web page or use a website. By definition, digital marketing is a brand or product promotion using different types of electronic media, and methods and channels that allow organizations to do real time analysis of marketing campaigns and quickly know what campaigns work. In the early days, digital marketers rely on computers connected to the Internet. Now there are more avenues to explore and utilize, including digital radio channels and television, electronic billboards, podcasts, mobile apps, mobile SMS and wireless text messaging.

What Does It Take to Be a Digital Marketer: Is It in You?

Digital marketing is gaining more popularity than ever as more and more of the market moves to, and relies upon, digital means. That means there's never been a better time to become a digital marketer. People who love social media or search engine technology are just the types to jump into digital marketing, but is that love of the means enough What else does it take to break into the field of digital marketing This probably goes without saying, but it needs to be said anyway. It's not necessary to have a passion for digital marketing or any job you undertake, but it helps immensely in the performance of your work. If you start early and stay up late to do the job, and are happy with that, it's a good sign. It's universal, not just applying to digital marketing, but to all the work we do.

7 Critical Online Marketing Trends

Digital marketing changes at an increasing pace. What was hot one year might be completely obsolete in the next one. The rapid rises and falls of social networks, new developments in the tech industry and the growing importance of new devices all influence marketing trends. That's why all marketers who want to stay relevant need to keep a close eye on these online marketing trends and take to heart those which directly impact their campaigns. Here are 7 essential digital marketing trends. Even if digital marketing becomes something completely different in 2016, getting the hang of these trends will help you to adapt to the expectations of consumers and make the most from your online presence.

Why Your Business Needs Internet Marketing to Survive Today's Competition

Online marketing fetches brand value, and there is absolutely no doubt about this. Most of the online-based businesses bring excellent brand value through digital marketing. Some businesses may not get benefitted, but that does not prove anything. The internet treats everyone equally. Following ethical business promotional strategies on the web will simply fetch the results without any hassles. If it does not bring results for you, strategies need to be changed. Strategies for digital marketing should always be decided upon trial and error technique. Try new strategies and check whether it works at all or not. With online marketing, significant enhancement in business brand value can be achieved within a short span of time. A business may not do well in terms of branding with conventional business promotional methods, but it always has a high chance of being successful with digital marketing. Internet-based marketing brings quicker results and that too with a short budget.

Best Email Design Trends for Digital Marketing Success

Master Templates Digital marketing campaigns are becoming easier than ever with some powerhouse templates that can automate the processes to give your brand a consistent look and feel. We all know that the only constant in the digital marketing world is change and email is no exception. 2017 is unfolding into an interactive world that provides a much grander user experience that is driving brand loyalty, conversions and higher email subscription rates. Make sure to start incorporating these email design trends right away.

How to Develop a Successful Digital Marketing Strategy for 2016

Staying competitive in today's world often depends on your ability to use digital media to reach potential customers and clients. Developing a strong digital marketing strategy and then following through on it can be the difference between turning a profit, or turning in your keys. Consider the following guidelines when working to develop your digital marketing plans for the 2016. While many small businesses baulk at the cost of hiring someone to handle their marketing activities for them, it usually pays for itself quickly with increased sales volume and net profitability. Find someone who is knowledgeable about current social media and digital marketing trends and task them with preparing a strategy and plan to increase your visibility and bringing in the customers you want. Unless you already have someone with a marketing background on staff, the knowledge and capability they provide is invaluable.

How Digital Marketing Affects E-Commerce Growth

Digital marketing is a field of study that continues to expand and evolve over time. Just as some practices begin to become widely accepted, new pathways are established to potentially expand e-commerce growth. Digital marketing encompasses the same goals as traditional advertising methods you need to effectively market your product or service to sell it. While you take into consideration the lessons learned from previous eras, you must also be able to use today's current tools to develop brand awareness. Here is how digital marketing as a field of study affects e-commerce growth. Digital marketing helps you make more informed decisions about how best to market your product or service because you can use technology to learn more about your potential customers. You can use this information to pinpoint the best way to reach your intended audience, such as which social media platform they use most frequently.

Marketing Your Internet Business

Wendy Piersall, our Sparkplug CEO, wrote an amazingly popular post, Top 10 Internet Home Business Ideas You Can Start and Run in Your Underwear. Starting an internet business is one thing, but marketing it is a whole other animal. So I decided I'd piggyback Wendy's post with some tips for marketing and promoting each type of internet home business. 1. Affiliate Marketing. As per Wendy's definition, this is when you Promote other company's products and services on your website. When a sale is made, you get a commission.

4 Ways Tech and Digital Marketing Make the Perfect Marriage

All of these questions are overwhelming the more you dig into them. It's the exact reason you should hire an expert in the digital marketing field, such as a social media management company specializing in all the above and more. Let's face it. If you want to get into the digital marketing game, you have to accept that social media is a must for your strategy. Different social networks have their uses Facebook is great for ads and now allows businesses to create a store on their Facebook page Twitter is ideal for interactions and building brand trust Instagram is perfect for visual, real-time campaigns And the list goes on. And these are just a few of the tools businesses are using that combine effective digital marketing and technology to keep consumers happy.

Benefits of New Age Digital Marketing for Banking and Insurance Companies

The paradigm shift in the way these new customers transact could pose a challenge to banking institutions and insurance companies that still rely on their reputation and offline network to establish their market presence. Here is a list of marketing challenges that these organizations might come to face over the next few years along with our ideas on how to overcome them through digital marketing for banking and insurance companies. Digital marketing is by far the most overlooked aspect among banking and fintech organizations. This is because unlike security (which is governed by banking regulators) and market share (for which they are answerable to shareholders), digital marketing is an optional aspect of marketing that does not still make up the majority of marketing spend for most legacy companies. There are several reasons why banking and insurance companies must move a significant chunk of their advertising budget online.

5 Important Online Marketing Strategies Every Entrepreneur Must Have

Even if it all sounds new and innovative, the Internet era doesn't bring radically new ideas to the table, it just adapts to the new communication channels that we use and that's why you should not be intimidated as a young entrepreneur by online marketing embrace it and use it to your advantage. I'm sure this is already known by most of the entrepreneurs that have entered the market recently, but here are some exact guidelines of what strategies you should research to make your online marketing campaign effective. Because it all starts from an idea it all starts from your hard work as an entrepreneur, I'm sure you are aware by now of the importance of social capital. Before you start investing in your own brand, invest in yourself and a good point of starting your online marketing strategy is building your personal brand online be available, be connected and show that you know what you are doing.

How To Do Your Own Online Marketing

Whether you own a Brick & Mortar' or you're an online nomad, there are so many advantages to online marketing. Kicking out old sales tactics and going to where all the attention is now The Internet. We are a couple of months into the new year so my team has been able to forecast how the year's online marketing will behave which means we have also put together a simple strategy for you DIYers out there I strongly believe ANY small business employing these techniques can be successful. This guide is for those which are slightly familiar with SEO concepts, have some time on their hands, and would like to allocate money into something other than online marketing agencies. Unfortunately, I can't wholeheartedly make this a tutorial walkthrough because everyone who will be reading this will have a different situation as far as how their site is built what I can do is tell you the common Online Marketing terms and direct you to some helpful resources for internet marketing.

5 Misconceptions That Will Hurt Your Digital Marketing Campaign

There's a KPI for everything in digital marketing. There's more than one KPI for each activity and marketing goal, actually. When a marketer wants to understand how their work affects sales, for example, there's a long list of metrics they can track. But often enough, marketers will start following metrics that aren't as useful as one might think. These metrics are called vanity metrics, and traffic is one of them. These are not the only misconceptions marketers come across or bring into being. Digital marketing is highly competitive, and there are lots of people who want to make their name by being the first who figured out an important insight. If you want to be a serious marketer, you always need to look beyond the hype. Your clients will depend on you doing it.

Avoid These 9 Digital Marketing Mistakes

People always talk about what you should do to make your digital marketing strategies a success, but you don't often hear about what you shouldn't do. The truth is that most of the must-include elements of any successful. marketing plan were more than likely born out of errors and mishaps that happened along the way. People don't like to talk about those things because they'd rather leave the error-finding to their competitors, making it seem like victorious bottom lines on companies' balance sheets are the sheer result of ingenious marketing folks who make no mistakes. Most marketing strategies have slip-and-fall moments that are characterized by their own side effects. This is particularly true if someone tells you what you should do but never tells you about the pitfalls to be on the lookout for along the way. In the name of transparency, we're paving a new path by providing nine digital marketing mistakes that could prevent your campaigns from being profitable.

Do Not Pause Your Digital Marketing During COVID-19: Accelerate it Instead

To say that the COVID-19 pandemic has thrown a wrench in the works is putting it mildly. Lives, economies of nations, and businesses are in virtual shambles. Given that the lockdown has brought manufacturing, logistics, and marketing activities to a grinding halt and that cash flow has dried up, it is understandable if businesses put activities like digital marketing during COVID-19 on hold. This, as Schwarzenegger is so fond of saying, is a Big Mistake. It's like a bear market situation. Most traders will sell, sell, and sell. Smart operators will buy. There is a lesson here. When everyone else is going off the radar of search engine rankings, it pays to redouble efforts so that you shine bright. Here is why you should keep your digital marketing during COVID-19. What does this mean for you if you suspend your digital marketing during COVID-19 The crawlers and spiders do not find you or your content on the internet and report it as such to the search engine, their lord and master.

Alibaba Buys Majority Stake in Online Marketing Company AdChina

Chinese e-commerce company, Alibaba has bought a majority stake in online marketing company, AdChina for an undisclosed deal amount. Post acquisition, AdChina will work with Alimama and Aliyun, Alibaba's cloud computing business, in order to together create an end-to-end marketing service.

Digital Marketing Platform Super Awesome Raises $7M in Series A Funding

UK-based kid safe' digital marketing platform SuperAwesome has raised 7 million in series A funding led by Twenty Ten Capital. The raised funding will be used to accelerate the growth of its team in North America and to continue expansion in Southeast Asia. The other investors including Henry Chamberlain, Jamie Kirkwood of IBIS TMT, Sandbox & Co and existing investors including Hoxton Ventures also participated in the round.

Top 5 Digital Marketing Trends Ruling India

India being the second largest Internet Population already and Internet Industry growing at the rate of over 20 Year Over Year offers a huge opportunity for those who are planning to get into this industry. With a PM that is supporting the digitization of everything with campaigns such as Digital India and e-governance, improving technologies such as 4G penetrating into market and fact that we are biggest youth population that loves to spend most of their time on internet we can compare this Digital Marketing ERA to be bigger than Computer revolution of Early 90's and Communication Revolution (Mobiles) in Early 2000's. In 2015 we are right in the middle of Decade that belongs to Digital Marketing and today we can truly say that market is ripe for those who want to go big in this Industry. 5. Location Based Advertising Location based advertising is an advanced level of mobile advertising in which you can target individuals around a specific radius of your store.

Basics of Digital Marketing for Startups

Digital marketing is the most affordable marketing tactic which a bootstrapped, as well as a well-funded startup, can use to reach their target audience for their brand. The successful marketing of your product or services digitally depend completely on how smart and innovative your digital campaign is Even in digital marketing, you must not enter blindly into it as it will waste all your time, money and manpower. You can learn from other people's mistakes and select those marketing strategies which have given them best results. Your marketing strategy is a deciding factor in making or breaking your company. And, when you are a new and small startup, it is in the best interest of your company to invest more on digital marketing wisely as it is the only option available to build your brand on a low budget. Content marketing is the most effective way of conveying brand's message clearly and if you fail on that front, then it will hamper your whole digital marketing strategy.

Top 3 Things You Wish You Knew Before Coming Up with a Digital Marketing Plan

You want to ensure that all your hard earned money is spent at the right place and in front of the right people, and developing a super-duper digital marketing plan under such circumstances is quite arduous. You can read a lot on what you should be doing and that surely will help you setting up the right framework needed, however, here are some pointers on what to avoid while coming up with a digital marketing plans so that you don't end up wasting most useful resources. You can't get hung up on likes, since it's all about engagement. This is prime to the achievement of your digital marketing plan and also you must use break up checking out and appropriate concentrated on to get the great results.

6 Essential Digital Marketing Tips for Budding Entrepreneurs

With print media going out of fashion, more brands are relying on digital marketing to expand their customer bases. Arguably, the best aspect of digital marketing is that it is accessible to businesses of any size, age and budget. It appears on all of their marketing materials, their website, and their restaurants. If you want to compete with the big businesses, you have to use their tactics. Include any colours and logos from your website or company material in your digital marketing, as the repetition will help customers to associate it with your brand. Affiliate links and codes, which can be used for money off or free trials, further help to attract new customers by making it less expensive for them to give the company a chance.