The Most Famous Advertising Slogans of All Time

By on February 2, 2014

Best Advertising SlogansHere is a list of around 150 of the best and the most famous advertising slogans from the English speaking world – from the classic slogans like Coca Cola’s the pause that refreshes to some of the modern ones like push button publishing of Google’s Blogger.

In November 2011, I had published a list of best Indian brand slogans. While that list was India specific, this list is global and includes most of the iconic British and American advertising slogans.

These slogans have been listed in no particular order and this list will be enhanced in future based on reader feedback and my own research. So if you think I have missed out any great slogan that should be there in this list, let me know in the comments below.

Best and The Most Famous Advertising Slogans List

Impossible is nothingAdidas

Plop, plop, fizz, fizz, oh what a relief it is. Plink, plink, fizz, fizz.Alka Seltzer

Don’t leave home without it.American Express

You’re in good hands with Allstate.Allstate

Think Different.Apple Macintosh

Reach out and touch someone.AT&T

Vorsprung Durch Technik.Audi

We Try Harder. Avis Rent A Car

Ah! Bisto.Bisto

The Ultimate Driving machine.BMW

When you got it, flaunt it.Braniff Airlines

The World’s Favourite Airline.British Airways

It’s good to talk.British Telecom/BT

A little dab’ll do ya. Brylcreem

Have it your way.Burder King

Are you a cadbury’s Fruit & Nut caase? Cadbury’s Fruit & Nut

And All because the lady loves milk tray.Cadbury’s Milk Tray

I’d walk a mile for a Camel.Camel

M’m! M’m! Good.Campbell’s Soup

I best he drinks Carling’s Black LabelCarling Black Label

Probably the best lager in the world. Carlsberg

Please don’t squeeze the Charmin.Charmin

The Citi never sleeps.Citibank

Does she or doesn’t she.Clairol

The antidote for civilization.Club Med

It’s the real thing.Coca-Cola

The pause that refreshes.Coca-Cola

Look ma no cavities.Crest

A diamond is forever.  – De Beers

The last place you want to go. Dixons

Go to Work on an egg.Egg Marketing Board

Put a Tiger in your tank. – Esso

When it absolutely, positively has to be there overnight. Fedreal Express

Cats like Felix, like Felix.Felix

Hand built by robots.Fiat Strada

No FT, no comment.Financial Times

Capitalist Tool.Forbes

The best a man can get. Gillette

Guiness is good for you.Guinness

Don’t be vague. Ask for haig.Haig Scotch whisky

When you care enough to send the very best.Hallmark

If you want to get ahead, get a hat.Hat Council

Heineken refreshes the parts other beers cannot reach.Heineken

Beanz means Heinz.Heinz Baked Beans

I think therefore IBM. IBM


Nothing runs like a Deere.John Deere

Snap! Crackle! pop!Kellogg’s Rice Krispies

Finger lickin’ good.KFC

We all adore a Kia Ora.Kia-Ora

Have a break, have a Kitkat.Kit Kat

You can break a brolly but you can’t k-nacker a Knirps. – Knirps

Betcha can’t eat just one.Lay’s

You don’t have to be Jewish to love Levy’s. – Levy’s Rye Bread

Because i’m worth it. L’Oreal

The milk chocolate melts in your mouth, not in your hand.M&M

Did you Maclean you teeth today.Macleans

A Mars a day helps you work, rest and play. Mars

There are some things money can’t buy. For everything else, there’s MasterCard.MasterCard

Good to the last drop.Maxwell House

Maybe she’s born with it. Maybe it’s Maybelline.Maybelline

Tastes so good cats ask for it by name.Meow Mix

Merrill Lynch is bullish on America.Merrill Lynch

Where do you want to go today?Microsoft

Got Milk?California Milk Processor Board

Milk’s gotta lotta bottle.Milk Marketing Board

It’s Miller time!Miller

When it rains, it pours.Morton Salt

Lick the lid of llife.Muller

I love New York.New York

Just do it.Nike

The future’s bright. The future’s Orange.Orange

Preparing to be a beautiful lady.Pears Soap

It’s a bit of an animal.Peperami

Lipsmackin’ thirstquenchin’ acetastin’ motivatin’ goodbuzzin’ cooltalkin’ highwalkin’ fastlivin’ vergivin’coolfizzin’ Pepsi.  – Pepsi Cola

You’ll wonder where the yellow went when you brush your teeth with Pepsodent. – Pepsodent

It takes a tough man to make a tender chicken.Perdue

It’s a lot less bovver than a hover.Qualcast Concord

If it’s on, it’s in.Radio Times

I liked it so much I bought the company.Remington

No child born to die.Save The Children


The Uncola.Seven Up/ 7 UP

You can be sure of Shell.Shell Oil

It’s a skoda. Honest.Skoda

Children’s shoes have far to go.Smart-Rite Shoes

Reassuringly Expensive.Stella Artois

You know when you’ve been Tango’d. – Tango

Every little helpsTesco

Free enterprise with every copy.The Economist

It is. Are you?The Independent

A newspaper, not a snoozepaper.The Mail on Sunday

All the news that’s fit to print.The New York Times

Don’t just book it. Thomas Cook it. – Thomas Cook

It takes a licking and keeps on ticking.Timex

Hello Tosh, gotta Toshiba?Toshiba

The car in front is a Toyota. – Toyota

Fly the friendly skies.United Airlines

Be all you can be.British Army

It’s everywhere you want to be. – Visa

Drivers wanted.Volkswagen

Think Small.Volkswagen

Where’s the beef?Wendy’s

Breakfast of champions.Wheaties

You give us 22 minutes, we’ll give you the world.Wins Radio, New York

Hello Boys.Wonderbra

Let your fingers do the walking. – Yellow Pages

American by birth, rebel by choice. Harley Davidson

There is no substitute.Porsche

Power, Beauty and soul.Aston Martin

Save Money. Live Better.  – Walmart

I am what I am. Reebok

Between love and madness lies obsession.Calvin Klein

The customer is always and completely right!Marks & Spencer

Quality never goes out of style.Levis

Success. It’s a Mind Game.- Tag Heuer

Innovation. – 3M

Solutions for a smart planet.IBM

Make Believe. Sony

Think big.Imax

The miracles of science.- DuPont

Keeps going and going and going.Energizer

Live in your world. Play in ours.PlayStation.

Push button publishing.Blogger

At the heart of the image.Nikon

Share moments. Share life. Kodak

The greatest tragedy is indifference.Red Cross

The happiest place on earth.Disneyland

Pleasing people the world over. – Holiday Inn

For the men incharge of change.Fortune

I’m loving it. –  McDonald’s

Connecting people.Nokia

Make the most of now.Vodafone

Open Happiness.Coca Cola

Coffee at its best. – Nescafe Neighbour’s envy, owner’s pride – Onida TV

Intel inside – Intel

We bring good things to life. – GE (General Electric)

The world’s local bank.  – HSBC

The Ultimate Driving Machine.  – BMW

Hungry? Grab a Snickers. – Snickers

For men who don’t have to try too hard. – Denim Aftershave

Rare but good. – Imperial Leather

No more tears. – Johnson’s Baby Shampoo

Keep that schoolgirl complexion. – Palmolive Soap

Express yourself every day.  – Philips

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