This TVC for Visa, aired in Canada, is quite straightforward, don’t you think? It uses the classic reward points/ loyalty marketing to lure customers into paying for their spends using Visa.

About the author

Arvind Ravikumar wrote 188 articles on this blog.

Arvind believes that “Marketing is a function, inherent in every human being. A post graduate in Retail Management, he has worked with retail companies like Shoppers Stop and Spar, before venturing out on his own, and now is a successful entrepreneur running a manufacturing business based in Chennai, India. Click here to know more about him.

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