I found this interesting infographic on the internet. This pretty much explains what Ad Words is and how does it work. Are you planning to advertise through Google? See this first.

How Ad Words Works

Source: WordStream

About the author

Arvind Ravikumar wrote 188 articles on this blog.

Arvind believes that “Marketing is a function, inherent in every human being. A post graduate in Retail Management, he has worked with retail companies like Shoppers Stop and Spar, before venturing out on his own, and now is a successful entrepreneur running a manufacturing business based in Chennai, India. Click here to know more about him.